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Announcing .CAREER

CLEVELAND–()–Second Generation LLC, the Embrescia Family investment firm, is pleased to announce completion with ICANN of the registry agreement to launch the new .CAREER domain name extension onto the Internet. With this milestone, .CAREER will soon sit alongside familiar extensions including .COM, .EDU, .ORG and .JOBS. This will allow people and businesses from around the world to register names ending in the new .CAREER extension. Web sites with a name in .CAREER, known as a URL such as www.Chicago.career and www.Nursing.career, serve as a powerful tool for web site owners to signal to their audience the type of content they can expect to find.

“New businesses, staffing agencies, and individuals seeking employment enter the market every day and .CAREER gives them a great, new naming tool to stake their identity on the Internet and be creative.”

.COM has evolved to become all things to all people,” states Tom Embrescia, Chairman of Second Generation, “not too different than how radio and television spectrum has grown up, the natural evolution of the Internet is for web site operators to narrowcast content to a targeted audience. New extensions like .CAREER will be a big part of this in the years ahead.”

Businesses and staffing agencies around the world will find .CAREER a natural extension for outward communications and marketing of their products and services, such as www.salary.career and www.NewYorkjobs.career. Individuals will be able to register their own name in .CAREER such as www.bobsmith.career for self-promotion to recruiters.

Matt Embrescia, President of Dot Career, LLC, said, “New businesses, staffing agencies, and individuals seeking employment enter the market every day and .CAREER gives them a great, new naming tool to stake their identity on the Internet and be creative.”

Second Generation is also the parent company of .JOBS and this will give Second Generation a strong combination of names to offer companies & individuals worldwide to build out intuitive sites for HR, recruiting, job boards, and personal use.

It is expected .CAREER will launch on the Internet during the first quarter of 2014. For additional information, or to learn how to acquire names in .CAREER, email Ray Fassett, Executive VP at ray@goto.jobs or call Ray directly @ 216 426 1500 x 127.

Contacts

Employ Media LLC
Ray Fassett, Executive VP, 216-426-1500 x 127
ray@goto.jobs

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