.SHOP partners with key ecommerce industry players to build its new brand.
TOKYO, JAPAN (PRWEB) SEPTEMBER 09, 2016
GMO Internet Group company, GMO Registry is proud to announce that one of the world’s first ever .SHOP web sites was launched this week by France’s premier ecommerce solution provider, Wizishop. This week Wizishop moved their corporate presence to WIZI.SHOP (http://wizi.shop).
Selected by GMO Registry after submitting an application supported by .SHOP accredited domain name registrar Gandi, Wizishop is entering the .SHOP Pioneer Program. Wizishop is benefitting from an early registration of the domain name WIZI.SHOP ahead of the .shop release as well as extra marketing support on the part of GMO Registry in promoting their business.
Since the launch of ICANN’s new domain name extensions program (the nTLD program) in 2012, more than 1,000 new top-level domains have been delegated. The .SHOP TLD, which GMO Registry paid more than $41 million to secure, was first launched with a Sunrise phase for trademark holders starting June 30, 2016. At the same time, the registry launched a “Pioneer Program,” for which it selected the French ecommerce company Wizishop to be .SHOP’s ambassador in France.
On the one hand, the program allows Wizishop to priority register its .SHOP domain and on the other hand provides Wizishop extra marketing support from GMO Regstry and on the other hand it lets GMO Registry associate .SHOP with big players in the ecommerce market.
Says GMO Registry CEO, Hiro Tsukahara, “.SHOP Pioneers will be instrumental in helping us to shape and build the .shop namespace and we couldn’t be more proud to have Wizishop as a partner in the .shop launch.”
Gregory Beyrouti, co-founder of Wizishop expressed the company’s enthusiasm, saying, “We are very honored that our application, submitted by Gandi, has been approved, and that we will become ambassadors of the .SHOP TLD. We already make use of domain names registered in various TLDs, primarily in geographic extensions, to forward to our various ‘product’ sites in French, but also in English, Italian and Spanish. What .SHOP allows us to do is to launch WIZI.SHOP as our flagship site, dedicated to the promotion of the Wizishop brand.”
Sophie Gironi, Head of Communication at Gandi.net : “Our goal as a registrar is to offer our customers the largest possible catalog of TLDs, not just for the sake of selling every available TLD but more importantly to guarantee that all our customers will find the TLDs that best fit their needs. This is exactly what happened in the case of Wizishop and .shop, and that’s why we supported their application to .SHOP’s pioneer program. We are thrilled to see one of our customers become .SHOP’s ambassador for France”.
With more than 1,200 domain names registrations already, .SHOP is currently one of the TLD with the greatest number of registrations during the Sunrise phase of the release schedule.
.SHOP General Availability opens September 26, 2016. Advance registration available now at many registrars: Please visit http://get.shop for details.
.SHOP is a domain name for all online and offline shops. Short, intuitive, memorable and universally understood, Internet users will instantly identify a .SHOP website as a place to shop. The word “shop” is recognized and understood in many languages and cultures around the world, and with this broad appeal, .SHOP aims to become the global home of ecommerce.
About GMO Registry
GMO Registry is a domain registry services operator based in Tokyo, Japan. Established in 2009 with a vision a secure meaningful and trusted namespace for ecommerce, the company acquired .SHOP in January 2016.
Today GMO Registry operates more than 40 Top Level Domains including .TOKYO and GeoTLDs representing major Japanese cities, while global brands including Canon and Hitachi have chosen GMO Registry as a technology partner to build exclusive branded namespaces under their own top level domain. For more information please visithttp://www.gmoregistry.com/en.
About GMO Internet Group
GMO Internet Group is an Internet services industry leader, developing and operating Japan’s most widely used domain, hosting & cloud, ecommerce, security, and payment solutions. The Group also comprises the world’s largest online FX trading platform, as well as online advertising, Internet media, and mobile entertainment products. GMO Internet, Inc. (TSE: 9449) is publicly listed on the Tokyo Stock Exchange.