New Jobs Report Reinforces Need for Mom-and-Pop Web Presence
JACKSONVILLE, FL–(Marketwired – Feb 18, 2016) – Web.com (NASDAQ: WEB) — 2016 is starting off on a high note: The December jobs report was full of good news. Many say last year has been one of America’s longest stretches of jobs creation. With 292,000 jobs added and an unemployment rate of 5 percent, the nation’s economy seems poised for continued growth.
A January 8 New York Times article put it like this: “The last time the American economy registered such a prolonged stretch of impressive job creation, Facebook didn’t exist and Beyoncé was still a member of Destiny’s Child.”
Challenges for Small and Medium Businesses
Despite the difficulties they face, small and medium businesses still represent the backbone of the American economy, and small-business growth continues to make up an impressive percentage of the new jobs added. Of the 292,000 jobs added in December 2015, 95,000were openings for businesses with 49 or fewer employers.
This growth might be surprising to many who consider the trials of small businesses to be insurmountable. However, small-business owners are used to making great strides, even without the vast resources of large corporations. While a small mom-and-pop store might not be able to afford a Superbowl ad spot, with help they can often go head-to-head with large companies on the one marketing space that really matters today: the Internet.
The Web.com Advantage
That’s why Web.com, a leading provider of Internet services and online marketing solutions for small businesses, is the must-have resource for small brands looking to expand their Web presence. Web.com uses their 30 years of combined experience to specifically partner with small businesses for their digital marketing needs.
“What an exciting way to kick-start the new year,” said David Brown, Web.com’s CEO and president. “The small-business jobs report confirms the importance of mom-and-pop operations to the nation’s economy. In the last year, these companies have added over a million jobs and December was the strongest jobs-creating month since June. The next logical step for small-business growth is increasing their Web presence. Web.com is committed to being the engagement vehicle that ensures that small businesses have a big impact online.”
Small Businesses Thinking Big
By providing a full range of Internet services to small businesses via subscription-based solutions, including domains, hosting, website design and management, as well as search engine optimization, online marketing campaigns, social media, mobile products, and ecommerce solutions, Web.com is meeting the needs of small businesses anywhere along their lifecycle with affordable online services.
In addition to these services, the company also excels at generating local leads (through a feature called “Feet on the Street”), Facebook overhauls, pay-per-click marketing, domain name selection, and standard email marketing management.
Big-Impact Partnership, Little Budget
Studies show up to 60 percent of very small businesses are not yet online and over half of slightly larger companies remain similarly unplugged, and Web.com is looking to help those companies get the same online marketing results as large businesses, without a large-business budget.
For companies that are already online, Web.com also offers a variety of premium services. With award-winning 24/7 service, the company provides a dedicated management team to create an online experience customized for your business needs. This personalized approach helps their small-business customers to craft an appropriate strategy that maximizes ROI on online marketing investments and complete with big names, but in a way that doesn’t bankrupt their bottom line.
“Now is the time small and medium-sized businesses should embrace what Web.com has to offer,” added Brown. “With an engaging Web presence, small businesses really can come out on top.”
Web.com Group, Inc. (NASDAQ: WEB) provides a full range of Internet services to small businesses to help them compete and succeed online. Web.com is owner of several global domain registrars and further meets the needs of small businesses anywhere along their lifecycle with affordable, subscription-based solutions including website design and management, search engine optimization, online marketing campaigns, local sales leads, social media, mobile products, ecommerce solutions and call center services. For additional online marketing resources and small-business networking, please visit Web.com’s Small Business Summit.